Posts tagged games

Brazil Goes Social: The Rise of the Brazilian Digital Middle Class

Popular chocolate brand Lacta, for example, partnered with Orkut on Fazendinha, Brazil’s answer to Facebook’s Farmville game (the name literally translates as “little farm”). When players plant a cacao seed on their virtual farm, the seed grows into a tree that produces MiniBis, Lacta’s new chocolate snack.

Success Stories: How Angry Birds Built a Global Brand (by GoogleMobileAds)

watch Peter ‘Mighty Eagle’ talk about  FREEMIUM

poptech:

Find the Future at the New York Public Library 

Find the Future: The Game is a pioneering, interactive experience created especially for NYPL’s Centennial by famed game designer Jane McGonigal, with Natron Baxter and Playmatics.

Through a once-in-a-lifetime, overnight event inside the Stephen A. Schwarzman Building as well as an ongoing online game, Find the Future: The Game combines real-world missions with virtual clues and online collaboration—all inspired by 100 works from the amazing collections of The New York Public Library.

“The game is designed to empower young people to find their own futures by bringing them face-to-face with the writings and objects of people who made an extraordinary difference,” says McGonigal.

Find the Future: The Game will kick off on May 20, 2011 as part of NYPL’s Centennial Festival weekend, with a “Write All Night” event inside the landmark building at Fifth Avenue and 42nd Street.

Great Idea!