Not to over-simplify a complicated topic, but if every member of the world’s population started lining up his and her consumer behavior with actual needs and priorities, we might start a course-correction from the current trajectory of economic and environmental meltdown. The model of never-ending growth of consumption–whether that takes the form of consumer goods or housing or natural resources–will, in all probability, lead to a situation as dangerous as a 9 billion ton hamster. (via This Hamster Should Win Nobel Prize in Economics - LifeEdited)
Great video - must watch!
Reiterating its goal of a world powered solely by renewable energy by 2050, and recognizing the need for new policy following the deadline of its 20-20-20 climate targets, the WWF has released a new report outlining ways the EU can both meet, and increase, its energy commitments.
WWF reiterates push for 100% renewable world by 2050: pv-magazine
Just downloaded the report - must-read!!
WWF’s report, “Putting the EU on track for 100% renewable energy”, has been released amid the “increasingly active” debate over what should come after the EU’s 20-20-20 energy targets deadline has passed.
(via greenfuturist)
Over the course of this series, we have outlined a case for Breakthrough Capitalism. We successfully move towards our Breakthrough scenario when business, government, community, and entrepreneurial leaders work together to change the rules of the game in the key systems in which they operate. Among other things, this involves transforming how investors, suppliers, customers, employees, and competitors define, value, and pursue social impact.
10 Breakthrough Capitalism Opportunities For 2013 | Co.Exist: World changing ideas and innovation
Good piece by John Elkington (read his book ZERONAUTS

(via greenfuturist)
Recorded Jan 18, 2013, in Mill Valley, CA, this is Part 3 of a conversation between me and Futurist Dr. James Canton. This video is part of the new MeetingsOfTheMind.tv series (launching soon). Topics discussed include general sustainability trends and predictions, ‘green future’ opportunities, the future of capitalism and ‘growth & profit economics’, accountability and social innovation, renewable energy, Jeremy Rifkin’s Intergrid, and much more. Apologies for the low audio output, btw; try the MP3 version via the link below for better sound.
MAN (by Steve Cutts)
Nice video on consumption and sustainability
There is also evidence that many of those who choose to buy from cause-supporting brands are doing so more frequently. In 2010, 67% of respondents reported buying from such a brand at least once a year. That number held relatively steady in 2012, at 66%. But where the tendencies really diverged was among those who frequently made purchases with societal impact in mind. Nearly half of those who bought from cause-supporting brands in 2012 said they did so monthly. That’s compared to only 32% who bought with the same frequency in 2010. (via Brands Doing Societal Good Drive More Purchases - eMarketer)
The Sustainability Consortium, a group of 10 universities, non-profits and 80 international companies including Walmart and Coca-Cola, are creating an index that includes every step of the supply chain. The group has already released the measure it will use to evaluate its first 100 products.
New slideshow: from Ego to Eco
More at http://gerd.fm/egotoeco
Elkington points to Ram Nidumolu, CK Prahalad, and MR Rangaswami, who wrote in the Harvard Business Review in 2009: “Our research shows that sustainability is a mother lode of organisational and technological innovations that yield both bottom-line and top-line returns … smart companies now treat sustainability as innovation’s new frontier.
BOOK REVIEW: The Zeronauts | Books | BDlive
Must-read; in my Kindle queue.
Corporate responsibility: How far will tech firms go in helping repressive regimes?
Experts are divided about the role Western technology companies will play in helping monitor and thwart dissident activity in the future. Some hope the open Internet and the prospect of consumer backlash will minimize businesses’ cooperation with authoritarian governments; others believe the urge for profits and for global reach across all cultures will compel firms to allow their digital tools to be used against critics of the status quo.
Read more of experts’ thoughts on the future of corporate of behavior in our new report, just out: The Future of Corporate Responsibility

The decade to 2020 is set to be our Detox Decade, in which we are forced to abandon unsustainable mindsets, behaviors, and valuation models.
The most common barriers to sustainable resource use, according to study co-author and Duke University associate professor Kimberly Wade-Benzoni, are the time lag between present action and future results as well as the tradeoffs endured by present individuals as they make room for future generations of people.
Why Thinking About Your Death May Prompt You to Save the Planet | Ecocentric | TIME.com
And reason #2: climate depression. Much easier to stay put and not question our lifestyles than to face disastrous messages at every turn. TOUGH CHALLENGE
(via greenfuturist)

One of my new presentation slides

One of my slides showing the four different (but intertwined) approaches to possibly stopping the imminent collapse of our ecosystems…
- Broadband: ecosystems, not egosystems - updated (thefuturesagency.com)
- WEF’s personal data ecosystem: good chart and overview (mediafuturist.com)
- A new type of capitalist activist… (thefuturesagency.com)
- Video interview with Green Futurist Gerd Leonhard, review of… (greenfuturist.com)
- Gerd Leonhard: Cool IT leader board (mediafuturist.com)
- From Ego to Eco: the Future of Energy and Business. My presentation at EcoSummit 2012 in Berlin (mediafuturist.com)
- Gerd Leonhard: Inequality is a major issue for 2012 (mediafuturist.com)

Vint Cerf discusses an interplanetary internet.
Father of the internet, Vint Cerf, on creating the interplanetary internet
An animated infographic series called “Smart Community” by Toshiba shows facts about countries in relation to the rest of the world.
How Google Glass Works
By Martin Missfeldt.