I am gearing up to give a talk at Belgacom in Brussels this week, on The Internet of Things (IoT) and Machine-to-Machine futures. This is a really fascinating topic that is only going to become more important in the next few years – and it is full of very futuristic angles, for sure. So here are some of the resources I discovered while preparing for the event on April 18 (yes, my slides will go up on my new GerdCloud.com file-sharing site right after the event).
Hope you like this summary!
2012 was a big year for publishers in navigating the rapidly shifting sands of digital media. Monetizing content became less about the promise of pay walls and more about the concrete success of them. And mobile delivery – of both content and advertising – became an ingrained part of most publishing strategies, with some big wins and a lot of expectations. The year also brought two big boosts to traffic and ad revenues: the presidential election and the Summer Olympic Games. In 2013, big data is going to give publishers an edge, once they get a handle on all the metrics. While new viewability standards bring new hoops to jump through, they also provide more accountability to advertisers. It was another year of of big change and challenges, but change for good and challenges met. Here’s to another exciting, promising year in publishing in 2013!
Online Publishers Association 10 top stories of 2012 (click to read all)
Good summary! My comment:
The hit HBO show “Game of Thrones” is a quintessential example of this. The show is sometimes downloaded illegally more times each week than it is watched on cable television. But even if HBO put the shows online, the price it could charge would still pale in comparison to the money it makes through cable operators. Mr. Wilson believes that the big media companies don’t really want to solve the piracy problem.
Very good points here:==)
MEET ME IN LONDON Nov 21 2012 for this keynote talk:
Everybody is talking about ‘data is the new oil’ aka big-data. SoLoMo (social local mobile) is the battle cry of the day. Human-machine interfaces are rapidly evolving and may quickly become commonplace (think Google Glasses, MSFT Kinect), artificial intelligence is the geek-phrase-of-the-day, and Kurzweil says the singularity is near/here. So how will our world really change in the next 5 years, i.e. the way we communicate, get information, create, buy and sell, travel, live and learn? What are the biggest threats and the hottest opportunities - not just in financial terms, but also in societal and human terms? Futurist Gerd Leonhard will share his foresights and explore the key ‘networked society’ scenarios.