Leonhard wastes no time in getting to these weighty issues, dealt with in an easy informative voice, logical in his progression of thought. Seventy four essays left me first in wonder if there was some underlying theme, or whether a collection of observations useful only to confuse me more. After reading the first five, threads of a message began to weave together, a perspective of elements in relationship, not in the vacuum of subjective. Those labelled futurists, a descriptive so easily applied from Wells and Orwell to Rand and Toffler, have typically succeeded almost exclusively in disturbing me in dark visions. In contrast to Leonhard’s low tone in his assessment of large media outlets attempts to monopolize content/rights/intellectual properties as misguided. There is no excitement, no alarm or arm waving from Leonhard. There’s no reason to overreact, and he explains why.
The Future of Content: Gerd Leonhard: Amazon.com: Kindle Store
Take a look; you may like my book; if needed I can send you a free PDF as well or just go to http://gerd.fm/freepdfs
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