1. Do you have a secret recipe to foster participation and engagement ? Gerd: It’s no secret but… expanding from Thomas Friedman: only a crisis or a love affair will cause real change. And only emotional impact will foster real engagement, so that is what I try to achieve when I speak. …. What have been your three strongest artistic emotions ? Gerd: just one: speaking from the heart, and getting something across that just flows … What challenge are you facing right now? Gerd: dealing with a huge flood of powerful information, and keeping up with the pace of change - and still focusing on what’s truly important. Also, working more collaboratively with like-minded people. ….Can you give us a sneaky peak at what you will be presenting in Basel? Gerd: I will talk about the future of creation, and the new business of creativity
GERD LEONHARD AND THE NEW BUSINESS OF CREATIVITY - X Media Lab
Join me September 14-16, 2012, in Basel / Switzerland for this really promising event!
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