Total spending on media and entertainment is projected to grow at a compound annual rate of 5.7 percent to $2.1 trillion by 2016….The future of media and entertainment is all about digital, which will generate 67 percent of spending growth in the next five years. But digital growth is not incremental—it’s directly cannibalizing older types of content distribution—like traditional books or even TV subscriptions. One business that will unilaterally benefit from the rise of digital: broadband and wireless service providers. Spending to access the Internet, both through broadband and Wi-Fi, will grow to $493 billion in 2016 from $317 billion in 2011…Interestingly, the report projects that music “will rebound with steady expansion,” growing to $19.8 billion in 2016 from $15.2 billion in 2011. Online radio advertising is projected to hit $802 million in 2016 while satellite radio ads are projected to generate $116 million in revenue….The publishing industry will see traditional print books decline, but that will be more than compensated by the rise in eBooks. Electronic books are projected to grow by an almost 32 percent compound annual growth rate.
This blog features recently found insights, realizations and occasional foresights by Gerd Leonhard, Keynote Speaker, Futurist, Author & Blogger, Strategist, Idea Curator, Occasional Heretic, CEO of The Futures Agency, Founder of Green Futurists, Visiting Professor at Fundacao Dom Cabral (Brazil). Based in Basel, Switzerland.